The truth is that finding the perfect sublease is hard... At least it used to be.
Many students use word of mouth to find a sublease. They ask their friends, neighbors, and classmates. I've even heard stories about friends asking teachers, RAs, and TAs for a referral. More recently, there has been a huge wave of students flocking to Facebook groups to find a place to move in. Facebook is free, easy, and popular for subleases. What more could you want?
That's the problem - students use Facebook because everyone else is doing it, but real solutions aren't found by jumping on the bandwagon. Real subleasing solutions are found by using Shack. There are 3 critical differences between Facebook posts and Shack listings that will ultimately determine whether or not you find a house or apartment to live in.
1. Shack Gives You the Whole Picture
After reading this, take 2 minutes to browse through sublease listings using Facebook. Besides the advertisements, spam, and strangers, Facebook posts all have one thing in common: they don't give you the whole picture about a sublease. By whole picture, I mean the real details, for example: who you're living with, how many people, where exactly is this place, and how much does it cost? On average, 50% will tell you that their place is "price negotiable" without leaving a number. In other words, you don't even know if you're negotiating in the $200s or $2,000s. If you read even closer, some posts won't reveal whether you're getting yourself into a private or shared room, or more importantly, when exactly the availability is. Finally, about 99% of Facebook users posting their sublease on Facebook won't mention their email or phone number. That's a problem because nobody checks Facebook messenger frequently, especially students in their 20s & 30s.
*All facts and figures are from Shack's analytics suite of Facebook Posts
2. Nobody Responds with Messenger
Sublease listings require communication. Most people don't go out on a limb and book a sublease before they know every detail. That takes a ton of back and forth: a fatal flaw of Facebook and Facebook Messenger. Luckily, all the details are already present on Shack. And in the event you require additional information, simply request it from "Ms. Shack" (the pink help blurb) in the bottom right of every Shack site page. No more drawn out conversations and wasted time!
3. Facebook as a Past Time
Millennials and Generation Z have been found to use Facebook less and less frequently in recent years. Other than use as a passive photo album, or a happy birthday wish, today's students primarily use it as a past time.
Facebook is an engineered distraction. When students actually use the platform, they use it as an escape from a stressful class, exam, or day. They aren't actively looking to book a sublease, and even if they find themselves in a Facebook group designed for sublease listings, there are millions of distractors on that same page.
College students are switching from Facebook to Shack to take care of student subleasing. Let Shack lighten your burden.